Your New Hardest Worker.
Doesn't Need a Desk.*
Running a small business is hard. The admin shouldn't be. NewContender_ is a brand new Melbourne agency building AI systems that answer your leads, chase your invoices and write your updates — in your voice, with your approval.
*Automated workflows that work while you do.
Updated:
Dear business owner,
We get it.
You didn't start your business to answer emails.
But here you are. It's 9:47pm on a Tuesday and you're chasing an invoice from March, replying to an enquiry from Saturday, and wondering when you last posted anything on your own website.
Meanwhile, the lead that came in this morning? Still sitting there. And leads go cold fast — reply in five minutes and you're in the conversation. Reply tomorrow and you're an unread email.
Everyone's got advice, too.
“Just hire a VA.” “Get a CRM.” “Have you tried ChatGPT?”
So you sign up for three tools, watch two tutorials, and end up with more admin than you started with. We call that a rats' nest. You might call it Tuesday.
Here's the thing —
The repetitive work in your week isn't a you-problem. It's a machine-problem.
Answering enquiries. Chasing overdue invoices. Turning one update into an email, a post and a website change. A machine can do all of it — in your voice, with your one-click approval before anything sends.
We build those machines. That's the whole business.
Your job shrinks to the part that actually needs you: the judgement calls.
Straight up,
Declan Doherty · Founder, New Contender, Melbourne
Four machines. Pick the one bleeding you the most hours.
Lead response & follow-up
Every website enquiry answered personally within minutes — day, night, long weekend — then chased politely until it books.
Because the fastest reply usually wins the job.
Get startedInvoice & inbox automation
Bills captured and coded into Xero automatically. Overdue invoices chased with the right amount of charm until they’re paid.
You did the work. Get paid without the awkward emails.
Get startedContent & client updates
Record one voice note on the drive home. It becomes drafted emails, social posts and website updates — in your voice.
One ramble in. A week of content out.
Get startedRAG chatbot, trained on your business
A chat assistant that actually knows your business — fed your docs, pricing, policies and past answers, so it responds from your knowledge, not the internet's. Answers customer questions on your website 24/7, books jobs, and hands over to you the moment it matters.
Every build plugs into the tools you already use — email, Xero, your website, your CRM. Nothing new to learn.
If your system doesn't save you 10 hours in its first month, we keep working for free until it does.
We scope the build together, agree on what "saved" means in writing, and measure it. If we miss, you don't pay another cent until we hit it. Nothing sends without your approval either way.
Hold us to it You've got questions.
We've got answers.
Stop doing robot work.
You're the human.
A free 30-minute audit. We'll map exactly where your hours are going, tell you what we'd automate first, and what it'd cost. If it's not for you, you still leave with the map.
Book the damn auditNo lock-in. No obligation. hello@newcontender.com.au